Who We Are

Most nonprofits and ministries struggle to attract people to their cause because of the tsunami of marketing messages they see every day. Maxim Design Group has a process that aligns your organization’s DNA with a clear message and irresistible designs so you can cut through the noise, grab attention, build relationships, and grow.

We Believe…

Everyone has an eye for design, so visuals matter.
Good design is found at the intersection of form and function.
Good visuals build trust until words and actions demonstrate you’re worthy of it.
The recipe for effective communication design is a mix of purpose, empathy, strategy, visuals, and words.

Our mission is to harness the power of good communication design for good.

Our Core Values…

Do More with Less

Pursue simplicity, efficiency, and economy.

Keep Open Minds, Hearts & Hands

Stay curious, have empathy, and be generous.

Who We Serve

The majority of our clients are churches, faith-based nonprofits, and impact-driven businesses. With a shared biblical worldview, we have a mutual desire to be used by God to transform lives and communities.

What Makes Us Different

We ask the right questions to understand your context and think strategically like a larger agency,yet we’re efficient and personable like working with a freelancer.

Meet Sharie

Sharie Schnell is a brand strategist and visual communications designer who has been helping leaders of faith-based nonprofits, churches, ministries and impact-driven businesses connect with audiences and achieve their communication goals since 1991. She founded Maxim Design Group in 2001 to better serve clients with a broader range of services including brand development, communications strategy, copywriting, and design for print and web.

She believes that in our visual world, good communication design is an essential short-cut to credibility. It helps you grab attention and keep people engaged long enough to build relationships and demonstrate your trustworthiness. Without, it’s almost impossible to be noticed and taken seriously.

As an adjunct professor at Indiana Wesleyan University, Sharie taught methods, principles and tools of communication design in courses for aspiring graphic designers.

We might be a good match if…

You’ve tried other agencies or designers who just don’t get you or your audience, so your marketing isn’t getting the results you need.
You’re innovative and impact-driven and need to connect with more people so you can do the good you were called to do.
You don’t just need a designer, you need a guide — someone who understands ministry, sees the big picture, and asks the right questions to clarify your next steps.
You want a partner who approaches marketing and communication design strategically and collaboratively.

How healthy is your brand and culture?

Download and take a simple quiz to gauge how clearly defined and aligned your brand and culture are in four areas:

We even give you some quick fixes and easy next steps.

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